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Saturday

ARCADE FIRE: Neon Bible

There is something brilliant about this latest single accompaniment from Montreal indie darlings, Arcade Fire. Not quite a music video, but an interactive clickity-click flash interpretation that generates a unique narrative depended on the viewers involvement. The solemn musical productions is equally paired with a sparse black and white palette with plenty to both functional and aesthetic empty spaces. From their second album of the same name , in collaboration with Montreal based interactive designer Vincent Morisset. Highly viral. Watch the music video (interactive).

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posted by earnest : [permanent link]

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